Graphic: Jillian Lucas, Photo: Alexander Wang

Everyone hounded me the other day as I touted a $35 cooler bag that was shaped like a summer fruit. I wonder how everyone would feel if I tried to tell them to buy this $1,000 leather Alexander Wang cooler “bag”. I won’t, but you still need to see it, because it is some shit.

Photo: Magnum (Instagram)

In collaboration with ice cream company Magnum (shout out to those Double Caramel Bars, they’re delicious) and announced at Cannes, the fashion icon created a classic Igloo-style ice chest out of leather for reasons that make as much sense as an ice cream company partnering with a high-end fashion designer.

The kitsch, as I’ve made abundantly clear previously, isn’t lost on me. The bag is crafted out of cowhide, with a stainless steel removable insert to keep things cold and to also, ya know, keep any liquid away from the hunk of leather you just paid a grand for. The top slides open to the side like you’d expect at the push of a button (because they used the same molds that make actual Igloo coolers, obviously), like you’re about to dig your hand through a pile of half-melted ice to grab a Bud Lite. Bella Hadid is the face of the campaign because of course she is.

While it’s still in pre-order, stock is already low because we live in fantasy universe where things like a cooler made out of leather that costs the same as rent in a crappy NYC apartment makes sense.

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It does kinda look nice, though.


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